Business Opportunities

Sears Dealer Stores

Sears invites you to join one of America's leading retailers of appliances, electronics, hardware and lawn and garden equipment through its unique Authorized Retail Dealer Store Program.

Have you always wanted to own your own business? Be your own boss? If being in charge of your own future is what you dream of but you're not sure how to make that dream a reality, the Sears Authorized Retail Dealer Store Program may be the opportunity you've been looking for.

Sears celebrates the entrepreneur in you and also supports your goals of achieving success as
a business owner by offering the strength and dependability of the Sears name. Sears provides
in-depth training plus on-going support from our dedicated team based in the field and at
the company's headquarters.

Unlike other investment opportunities, Sears also provides:

• Extensive advertising and marketing support
• Store inventory at no cost to the dealer
• Merchandising and promotional expertise
• All interior and exterior signing and promotional materials

But make no mistake...you're in charge and how far you go and how high you can soar really depends on you!

A New Brand of Ownership

For over 100 years, Sears, Roebuck and Co., has been synonymous with trust and quality. In small towns across the country where our roots are firmly planted, our customers rely on Sears for name brand products and legendary service.

Now, we invite you to join one of America's leading retailers through the Authorized Retail Dealer Store Program. You can own your own Sears store and provide your hometown with the same premier service and powerful brand assortments that have helped make Sears one of America's best known retailers. Sears Dealers are part of an elite group of small business owners who are bringing Sears back to small communities around the country. No other business opportunity can offer the combined strengths of the Sears Authorized Retail Dealer Store Program:

• Powerful product assortments
• Brands like Kenmore®, Craftsman®, Maytag®, GE®, Diehard®, Sony® and many more
• Nationwide service
• Acceptance of the Sears Card, along with Visa, MasterCard, American Express and Discover Card
• Pricing pledge --We meet or beat any competitor's advertised price
• Satisfaction Guaranteed or Your Money Back

How the Program Works

You're probably asking yourself some questions like, "How can I own my own Sears store?" or "Is this some kind of franchise program?" "There must be lots of fees or royalties to pay a company as large as Sears."

The Sears Authorized Retail Dealer Store Program is a unique ownership opportunity. There is no inventory investment, and no fees or royalties are collected by Sears. There are no transportation costs -- two trucks a week bring customer merchandise right to the back door of your store.

With the support of Sears, you're in business for yourself, not by yourself.

Making Money

As a savvy business person you understand that your knowledge of business management and your ability to motivate employees will determine your success. As an owner, you'll earn a variable commission rate based on the merchandise you sell. Dealers can also earn additional income in a variety of ways:

• Commission on Protection Agreement sales
• Delivery Income
• Installation Income
• Incentive Bonuses

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