Sears Stores In Ten Markets Offer Lands' End Product This Fall

A selection of Lands' End's best-selling women's, men's and kids' apparel and footwear will begin to roll out to more than 180 Sears stores late this fall.

Currently, select stores in 10 markets including Chicago; Los Angeles; San Francisco; Boston; New York; Philadelphia; Hartford, Conn.; Madison, Wis.; Atlanta and Raleigh-Durham, N.C. are scheduled to offer Lands' End merchandise this fall. Approximately 15 to 20 percent of the stores' apparel selling space will carry Lands' End product, which will be supported by local broadcast advertising and direct marketing efforts. Full roll out to remaining Sears stores will continue through 2003.

This release contains "forward-looking statements" about the roll out of Lands' End products to Sears stores. These statements are based on assumptions about the future that are subject to risks and uncertainties, such as competitive conditions in retail; changes in consumer confidence and spending; the successful execution of and customer reactions to Sears' Full- line store strategy and other performance improvement initiatives; Sears' ability to integrate and operate Lands' End successfully; anticipated cash flow; general economic conditions and normal business uncertainty. Actual results may differ materially. The company intends these forward-looking statements to speak only as of the time of this presentation and does not undertake to update or revise them as more information becomes available.

Sears, Roebuck and Co. is a broadline retailer with significant service and credit businesses. In 2001, the company's annual revenue was more than $41 billion. The company offers its wide range of apparel, home and automotive products and services to families in the U.S. through Sears stores nationwide, including approximately 870 full-line stores. Sears also offers a variety of merchandise and services through its Web site, In June 2002, Sears acquired Lands' End, a direct merchant of traditionally styled, classic Lands' End clothing offered to customers around the world through regular mailings of its specialty catalogs and online at

           Sears Stores Expected to Carry Lands' End This Fall

  PHILADELPHIA                                  CHICAGO
  Bensalem/Cornwells Heights                    Aurora
  Burlington                                    Bloomingdale
  Deptford                                      Bourbonnais/Bradley
  Dover                                         Calumet City
  Exton                                         Chicago/Ford City
  King Of Prussia                               Chicago/Harlem Avenue
  Langhorne/Oxford Valley                       Chicago/Irving Park
  Lawrenceville                                 Chicago/Lawrence
  Mays Landing                                  Chicago Ridge
  Media                                         Chicago/79th Street
  Moorestown                                    Chicago/State Street
  North Wales                                   Chicago/Western
  Philadelphia/Greater NorthEast                Crystal Lake
  Pottstown                                     Joliet
  Reading                                       Matteson
  Upper Darby                                   Niles
  Vineland                                      North Riverside
  Whitehall                                     Oakbrook
  Willow Grove                                  Orland Park
  Wilmington/Prices Corner                      Peru
  Wilmington/Concord Mall                       Schaumburg
                                                St. Charles
  BOSTON                                        Vernon Hills
  Auburn                                        West Dundee
  Brockton                                      SAN FRANCISCO
  Burlington                                    Antioch
  Cambridge                                     Concord
  Concord                                       Cupertino
  Dedham                                        Fairfield
  Hanover                                       Hayward
  Hyannis                                       Mountain View
  Kingston                                      Newark
  Leominster                                    Oakland
  Manchester                                    Pleasanton
  Marlborough                                   Richmond
  Nashua                                        San Bruno
  Natick                                        San Mateo
  Newington/Portsmouth                          San Jose/East Ridge
  Peabody                                       San Jose/Oak Ridge
  Salem                                         San Rafael
  Saugus                                        Santa Rosa

  HARTFORD-NEW HAVEN                            MINNEAPOLIS-ST PAUL
  Enfield                                       Coon Rapids
  Meriden                                       MADISON
  Milford                                       Janesville
  Waterbury                                     Madison/East
  Waterford                                     Madison/West
  West Hartford

  LOS ANGELES                                   NEW YORK
  Brea                                          Bay Shore
  Buena Park                                    Brooklyn/Beverly Road
  Burbank                                       Brooklyn/Kings Plaza
  Canoga Park/Topanga Plaza                     Bronx/Fordham Road
  Carson                                        Danbury
  Cerritos                                      East Northport
  City Of Industry                              Freehold
  Costa Mesa                                    Garden City
  Downey                                        Hackensack
  Glendale                                      Hicksville
  Hemet                                         Jersey City/Newport
  Hollywood                                     Kingston
  Laguna Hills                                  Lake Grove
  Long Beach                                    Livingston
  Los Angeles/Baldwin Hills                     Massapequa
  Los Angeles/Boyle                             Middletown/Gallaria Mall
  Montclair                                     Middletown/Highway 35
  Montebello                                    Nanuet
  Moreno Valley                                 Newburgh
  North Hollywood/La Valley                     New Brunswick
  Northridge                                    New Hyde Park
  Orange                                        Ocean
  Palmdale                                      Paramus
  Pasadena                                      Phillipsburg
  Riverside                                     Poughkeepsie
  San Bernardino                                Rego Park
  Santa Clarita                                 Rockaway
  Santa Monica                                  Staten Island
  Temecula                                      Toms River
  Thousand Oaks                                 Valley Stream
  Torrance                                      Watchung
  Ventura                                       Wayne
  Victorville                                   White Plains
  West Covina                                   Woodbridge
  Westminster                                   Yonkers
  Whittier                                      Yorktown Heights

  RALEIGH-DURHAM                                ATLANTA
  Cary                                          Alpharetta
  Durham/Northgate                              Atlanta/Cumberland Mall
  Durham/The Streets of Southpoint              Atlanta/Northlake
  Fayetteville                                  Athens
  Goldsboro                                     Douglasville
  Raleigh/Triangle Town Center                  Duluth
  Raleigh/Crabtree Valley Mall                  Gainesville
  Rocky Mount                                   Kennesaw
  Wilson                                        Lithonia
                                                Rome/Mount Berry
                                                Union City


SOURCE: Sears, Roebuck and Co.

CONTACT: Peggy A. Palter of Sears, +1-847-286-8361

Web site:

© Transform SR Brands, LLC