Sears and Kmart Gift Cards are the Smartest Gift of all this Holiday Season

Research shows more consumers are adding gift cards to their shopping lists than in previous years

This holiday season, many consumers are adding gift cards to their holiday shopping lists, leaving the fun of choosing a gift up to the recipient. In fact, a recent survey conducted by the National Retail Federation (NRF) shows that nearly 58 percent of respondents plan to buy at least one gift card this holiday season, while 19 percent of those plan to buy as many as six. The NRF estimates consumers will spend $26.3 billion on gift cards this year, up from $24.8 billion last year.

Sears and Kmart are leading the gift card industry by offering gift cards that can be redeemed at multiple Sears Holdings' retail formats including Sears, Kmart or Lands' End - as well as online at,, or While a few other retailers' gift cards may be redeemable at more than one retailer, Sears and Kmart gift cards offer this kind of flexibility for the greatest gifts and brands that can't be found anywhere else - including Craftsman® tools and Kenmore® appliances, Lands' End clothing, and fashions from Jaclyn Smith.

"We know our customers put a great deal of thought into the gifts they purchase for their family and their friends, so we made sure that our Sears and Kmart gift cards deliver all the flexibility, choice and value of all of our great stores and brands," said Mike Biafore, divisional vice president, Gift Card, Sears Holdings. "When customers give a Sears or Kmart gift card, they'll know that the recipient can redeem that card for an extraordinarily wide assortment of great gift items including everything from apparel to tools to food. And, there are no fees or expiration dates to worry about."

Sears and Kmart gift cards offer more variety and flexibility than any single-retailer gift card - with no gift card fees or value expiration. For gift givers, it means they will never have to worry about their gift losing value, and they can be sure that their loved ones will get the most from the gift - making Sears and Kmart gift cards two of the smartest gift ideas this holiday season.

Visit and for more information on gift cards and the latest holiday gifts.

About Sears Holdings Corporation

Sears Holdings Corporation is the nation's fourth largest broadline retailer with approximately 3,900 full-line and specialty retail stores in the United States and Canada. Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has the Country Living collection, which is offered exclusively by Sears and Kmart. We are the nation's largest provider of home services, with more than 12 million service calls made annually. Sears Holdings Corporation operates through its subsidiaries, including Sears, Roebuck and Co. and Kmart Corporation. For more information, visit Sears Holdings' Web site at

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CONTACT: Tom Aiello of Sears Holdings, +1-847-286-7387,; or Carolyn Goldberg of Euro RSCG Worldwide PR,

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